SEO/SEM Data Analyst

Job description

The role will involve managing and optimising all search channels and paid search activity for our own brands. You will be responsible for setting the SEO/SEM strategy for our website, ensuring web and mobile properties are optimised to maximise revenue, traffic and ROI. You will lead the ongoing analysis, strategy and planning of all data & search activities for our websites, ensuring visibility within the major search engines.

Responsibilities

  • Define & set the SEO/SEM acquisition strategy
  • Manage the ongoing review, monitoring and reporting processes for clients, ensuing best practice
  • Analyse data to make proactive/reactive decisions based on results
  • Conversion Rate Optimisation
  • Work with defined financial budgets
  • Identify new search acquisition opportunities
  • Manage strategic relationships with key partners such as Google and Facebook

Requirements

You should have

  • 2 years SEO, Organic Search, PPC experience, either from an agency or client background
  • Ability to deliver strong business insights from customer data
  • Ability to present SEO recommendations and statistical analysis to clients and be a key contact for all client delivery.
  • Understanding of Google Analytics technical set up and integration
  • Excellent communication skills & confidence to proactively update different areas of the business on performance
  • Solid understanding of performance marketing, conversion and online customer acquisition
  • Experience in using bid management software
  • Be up-to-date with the latest trends and best practices

Full-time

Internet

Any Degree

2 to 5

Chennai